Joel Salatin presents “You Can’t Study What Isn’t”

3.22.16 FSS Joel Salatin NP banner


Tuesday, March 22nd  /  6:00-7:30PM


The Beet at Ellwood Thompson’s


Joel Salatin, Polyface Farms

Joel Salatin, 57, is a full-time farmer in Virginia’s Shenandoah Valley. A third generation alternative farmer, he returned to the farm full-time in 1982 and continued refining and adding to his parents’ ideas.

The farm services more than 5,000 families, 10 retail outlets, and 50 restaurants through on-farm sales and metropolitan buying clubs with salad bar beef, pastured poultry, eggmobile eggs, pigaerator pork, forage-based rabbits, pastured turkey and forestry products using relationship marketing.

He holds a BA degree in English and writes extensively in magazines such as STOCKMAN GRASS FARMER, ACRES USA, and FOODSHED.

The family’s farm, Polyface Inc. (“The Farm of Many Faces”) has been featured in SMITHSONIAN MAGAZINE, NATIONAL GEOGRAPHIC, GOURMET and countless other radio, television and print media. Profiled on the Lives of the 21st Century series with Peter Jennings on ABC World News, his after-broadcast chat room fielded more hits than any other segment to date. It achieved iconic status as the grass farm featured in the NEW YORK TIMES bestseller OMNIVORE’S DILEMMA by food writer guru Michael Pollan and the award-winning film documentary, FOOD INC.

A sought-after conference speaker, he addresses a wide range of issues, from “creating the farm your children will want” to “making a white collar salary from a pleasant life in the country.” A wordsmith, he describes his occupation as “mob-stocking herbivorous solar conversion lignified carbon sequestration fertilization.” His humorous and conviction-based speeches are akin to theatrical performances, often receiving standing ovations.

Topic Description

More and more today we’re seeing an anti-livestock prejudice sweep the culture.  From resource depletion to global warming to elitism, the vegan alternative is gaining popularity.  But what if an alternative exists that the researchers don’t know exists?  With classic humor and hard-hitting science, Joel Salatin debunks the foundational data points that lead toward error.  The truth is that what shouldn’t be is, and what should be isn’t.  And it’s hard to study what isn’t.


This event is fully booked – please email Taylor at to join the wait list.



Event Tickets

There is limited seating for this event so you must purchase your ticket ahead of time at Customer Service, by calling 359-7525, or through the secure PayPal link below.

This event is fully booked – please email to join the wait list.


Call the customer service desk at 804-359-7525 or email Taylor at

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